SEO / SEA

SEO / SEA

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General Information

The SEO (Search Enginge Optimization) ensures that their website is prominently placed in the search results. This increases visibility, organic traffic and the chance of being found by potential customers, which ultimately leads to more online presence and business opportunities. In most industries, SEO has become a standard.

SEA (Search Engine Advertising) allows you to place paid ads that immediately appear at the top of search results pages, generating visibility directly. Thus engaging relevant audiences and increasing their online presence while directing potential customers to their products or services.

Combining SEO and SEA can lead to a synergistic effect; while SEO delivers long-term results, SEA allows you to instantly boost your visibility in the short term. Both methods allow you to accurately measure your campaign performance.

What do we do exactly?

We perform an analysis as well as technical and content optimization of your website for you.

SEO / SEA Keyword Check: During keyword research, we identify the search terms relevant to your website.

SEO On-Page-Optimisation: We check your content, elements and the structure of your website to make it more understandable to search engines and improve the user experience, resulting in higher search rankings.

Local SEO: Let's optimize relevant information such as address, opening hours, and customer reviews to target potential customers in your geographic vicinity.

SEO Link-Building, Backlinks: We help you find quality links from other websites that can not only increase traffic, but also strengthen the authority and credibility of your website in the eyes of search engines, which can lead to better search rankings.

SEO Monitoring: We continuously track your website's performance in search results, analyzing traffic, search rankings and other relevant metrics to measure and adjust the success of your SEO strategy and ensure optimal visibility and efficiency in the long run.

SEA: Anaylsis to Monitoring: From analysis, account and campaign creation to ad placement and metrics monitoring, we make sure you get the best possible results from your advertising budget.

Ready to grab the spotlights and drive traffic to your online presence? Contact us today to learn how we can help you boost your visibility through SEO and SEA.

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What do we do exactly?

An outside scenery. People standing on each others shoulders. Top guy lifting a growth function

We perform an analysis as well as technical and content optimization of your website for you.

SEO / SEA Keyword Check: During keyword research, we identify the search terms relevant to your website.

SEO On-Page-Optimisation: We check your content, elements and the structure of your website to make it more understandable to search engines and improve the user experience, resulting in higher search rankings.

Local SEO: Let's optimize relevant information such as address, opening hours, and customer reviews to target potential customers in your geographic vicinity.

SEO Link-Building, Backlinks: We help you find quality links from other websites that can not only increase traffic, but also strengthen the authority and credibility of your website in the eyes of search engines, which can lead to better search rankings.

SEO Monitoring: We continuously track your website's performance in search results, analyzing traffic, search rankings and other relevant metrics to measure and adjust the success of your SEO strategy and ensure optimal visibility and efficiency in the long run.

SEA: Anaylsis to Monitoring: From analysis, account and campaign creation to ad placement and metrics monitoring, we make sure you get the best possible results from your advertising budget.

Ready to grab the spotlights and drive traffic to your online presence? Contact us today to learn how we can help you boost your visibility through SEO and SEA.

SEO:

- is cost efficient

Compared to paid advertising measures such as PPC (Pay-Per-Click) or online ads, SEO is more cost-efficient in the long run. Optimizations implemented once can lead to organic visitors in the long run without you having to pay for advertising continuously.

- is long-term

The effects of SEO are long-lasting. Once your website has achieved a good position in the search results, it tends to stay there longer, even if you temporarily invest less effort in optimization.

- promotes customer loyality

Users trust organic search results more than paid ads. A high position in search results conveys credibility and makes your website appear more reputable.

SEA:

- clears the stage

Even if you don't immediately appear at the top of organic search results, SEA can still place you prominently in search results, giving you the same visibility as larger competitors.

- acts immediately

With SEA, you can get instant visibility in search results. Your ads are displayed immediately after the campaign is launched, unlike SEO, which takes time to build organic rankings.

- is flexible

You can run different types of ads depending on your goals, be it increasing website visits, conversions, leads or sales.

Still envisioning your Ideas?

We help connect the dots for you!

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Method

We focus on growth marketing and use data-driven decision making to drive continuous and sustainable business growth. We promote approaches that consider the entire customer lifecycle - from lead to fan.

We work with standardized marketing processes, which serve to implement your projects as uncomplicated as possible and to build up fruitful partnerships. Of course, you have insight into the process at any time.

A Process-Ciycle. Step1: Analysis. Step2: Strategy Development . Step3: Concept Development. Step4: Creation and Implementation. Step5: Monitoring and Optimization. Circle begins again at Step1.

1. ANALYSIS

We try to understand their strengths, weaknesses, opportunities and threats as best we can.

2. STRATEGY DEVELOPMENT

Based on the analysis, we develop a holistic strategy that brings together your goals, customer expectations, the competitive situation and market needs.

3. CONCEPTION

We present you a concept, which you can optimize in a revision procedure again contentwise with us.

4. DEVELOPMENT AND IMPLEMENTATION

With the acceptance of the concept, we implement it in image, sound, text, design, or code. With a final acceptance after completion, we hand over to the files and documents, or also take over the technical setup for you in advance, if necessary (hosting, media distribution, etc.).

5. MONITORING

Then we take over the continuous monitoring of metrics such as clicks, conversion rates and traffic sources and optimize the content according to the data (1st analysis). If you want to do your own monitoring, we support you in the optimization.

Contact

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Contact us directly via phone, Whatsapp or Telegram at +49 178 6030 421 . You can also write us something about your project here or send us an email dope@cbd-brainding.de. Our opening hours are Monday to Friday from 9:00 to 17:00. Your contact person is Georg Matthes.

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